Site-level and page-level relevance
A finance brand may benefit from a respected business newspaper (broad but credible) and even more from a tightly matched fintech analysis piece (narrow and precise). Both can be relevant; they contribute differently.
Why relevance compounds
Clusters of thematically related referring domains help reinforce the topics your site wants to be known for. Random high-metric links dilute that story.
Practical application
When shortlisting publishers, score topical overlap explicitly. Campaigns that treat relevance as a first-class filter usually need fewer links to create meaningful movement.
Keep building topical authority
This article supports our broader link building topical cluster for the Belgian market. Continue with the link building guide, homepage, or resource hub.